The Renaissance of Work

Our company name, Fosbury & Sons, is a tribute to Dick Fosbury, who changed the world of high jump competition. Like Mr. Fosbury, we aim to rethink something that is conventional. How can we redesign our work environment to better suit the needs of today’s generation? How do we create harmony between life and work in our ever-evolving social landscape?

As a high school student, Fosbury struggled with the conventional high jump straddle method and failed to meet the 1,5 m requirement for his track team. Fosbury was determined, though and he continued to tinker with his approach until he developed one that suited his body. A technique that would become the dominant style when he set a new Olympic record in 1968 at 2,24 m—it was named the ‘Fosbury Flop’.